Digital marketing has scaled new heights globally, ensuring that advertisers of all possible products can consistently reach wider audiences. Invariably, an increasing number of entrepreneurs and businesses are turning to online advertising in recent...

When Instagram appeared in 2010, there was no talk that this free app is a social network. The goal was, above all, fun through sharing and processing photos on the feed. Since 2013, this...

Companies and businesses must offer delightful customer service experiences to gain a competitive advantage in today’s competitive market. However, many companies and businesses face a challenge in offering quality customer services experience. This is...

When book-hunting, irrespective of what the idiom says, we humans do judge books by their covers. Humans are naturally visual creatures, and no matter what the old metaphorical phrase says, we love to judge...

Outsourcing IT responsibilities has grown in popularity in recent years. But why are most companies going with an external IT team over an internal one? Often, organizations outsource to gain speed and improve efficiencies....

The idea of redesigning a business website, mainly when your business is entirely online, can be anxiety-producing. When you undergo a site redo, you also have to do some risk evaluation and bring in...

Buying a new laptop is a minefield of choice. This can be a good thing or a bad thing depending how clued up you are! But with the benefit of the internet, you can...

Barely a day goes by without people accessing the internet at least once. Most of them use it for work, some spend time talking to loved ones in another continent, and almost everyone checks...