When you want to stand out from the crowd, Instagram is a great place to start. With over 1 billion monthly active users, the platform offers plenty of opportunities for businesses to connect with new and potential customers. There are many reasons why you should choose Instagram over other platforms, as user experiences vary significantly.
And while the focus of Instagram is largely on images and videos, that doesn’t mean your photos have to be professional quality – far from it, in fact. A quick scroll through any popular hashtag will show you that users are drawn to creative and visually appealing photos, regardless of who took them.
So, if you’re not a professional photographer, how can you create Instagram-worthy photos for your business? With graphic design apps, of course!
Choose The Right App For The Job
You don’t want to make the mistake of using the wrong app for your needs.
There are a ton of different graphic design apps out there, each with its own set of features and tools. So, how do you know which one is right for you?
Here’s a quick overview of six great graphic design apps that can help you create amazing photos for Instagram (and other purposes!):
- Snapseed
The first on our list is Snapseed, a powerful photo editing app that’s packed with features and easy to use. With Snapseed, you can enhance your photos with filters, adjust the color and contrast, and even add text. Plus, the app’s “selective edit” feature lets you make changes to specific parts of your photo. Snapseed is free to download for both iOS and Android devices.
- Afterlight
Afterlight is another great option for photo editing, offering a wide range of tools and filters. With Afterlight, you can crop and rotate your photos, as well as adjust the brightness, saturation, and contrast. You can also add light leaks, overlays, and textures to give your photos a unique look. Afterlight is available for iOS and Android devices.
- Facetune
Facetune is a great app for retouching photos, allowing you to make changes to your appearance with just a few taps. With Facetune, you can smooth out wrinkles, remove blemishes, and even whiten your teeth. The app also lets you add makeup and change your hair color. Facetune is available for iOS and Android devices.
- Adobe Photoshop Express
Adobe Photoshop Express is a streamlined version of the popular photo editing software, offering a subset of features for mobile devices. With Photoshop Express, you can crop and rotate your photos, as well as adjust the brightness, contrast, and saturation. You can also add filters, frames, and stickers. Adobe Photoshop Express is available for iOS and Android.
- VSCO Cam
VSCO Cam is a popular photo editing app that offers a wide range of features and tools. With VSCO Cam, you can edit your photos with filters, adjust the color and contrast, and even add text. Plus, the app lets you share your photos with other VSCO users and connect with like-minded people.
- Layout from Instagram
Layout from Instagram is a great app for creating collages, allowing you to combine multiple photos into one. With Layout, you can choose from a variety of templates and arrangements, as well as customize the size, shape, and spacing of your photos. Layout from Instagram is available for iOS and Android devices.
Additional Resources
Pixelz
Pixelz is for brands, photo studios, and online retailers who want to optimize their product images for e-commerce. It’s an online photo editing and image retouching service that allows you to gain quality images using their expertise. Servicing some of the leading brands in a variety of categories, they specialize in companies with large product inventories as well as serve boutique clients with just a handful of product images.
How To Ensure You Pick The Right App
Now that you know a little bit about some of the best graphic design apps out there, it’s time to choose the right one for your needs.
Here are a few things to keep in mind when choosing a graphic design app:
– Consider your skill level: If you’re just starting out, look for an app that’s easy to use and has a wide range of features. If you’re more experienced, you may want an app that offers more advanced features.
– Consider your budget: Some apps are free to download, while others come with a subscription fee. Decide how much you’re willing to spend before you start looking for an app. If you are spending your money on other services to grow your Instagram, then you won’t have as much left for editing programs and are better off with something free.
– Consider your devices: Make sure the app you choose is compatible with the devices you own. Having the correct operating system (OS) is essential as well. Some devices will be a lot easier than others to use when correcting mistakes you may have made.
– Consider your needs: Think about what you need an app for before you start looking. Do you want an app for editing photos, creating collages, or both? Make a list of your requirements to help narrow down your options.
– Read reviews: When you’ve narrowed down your options, take some time to read reviews from other users. This can help you get a better idea of what an app is really like to use.
No matter which app you choose, you’re sure to create amazing photos that will make your Instagram feed stand out. So get creative and have fun!
Things To Enhance In Photos For Professional Appeal
If you want to appear strictly professional (for example, if you use your page as a portfolio), then you’ll want to have a completely different approach to your photos. Here are a few things you’ll want to consider:
- The quality of the photo: This includes the resolution, lighting, and composition. If you want to seem professional, you won’t want to have any blurry or dark photos.
Image Source: Giphy
- The editing of the photo: This includes filters, color corrections, and any other alterations you make to the photo. If you want to appear professional, you’ll want to avoid using too many filters or making drastic changes to the photo.
- The editing of the photo: This includes cropping, filters, and any other adjustments you make to the photo. Remove any additional characters such as pets from the image and
- The caption: This is your opportunity to explain the photo and add context.
- The hashtags: Hashtags are a great way to reach new people and make your photos more discoverable.
- The location: If you’re posting a photo of a specific place, use the location tag to make it easier for people to find.
By keeping these things in mind, you can ensure that your photos have a professional appeal that will attract the right kind of attention to your page.
Things To Enhance In Photos For Visual Appeal
Visual appeal can be extremely important, especially if you’re trying to promote any kind of product or service. Here are a few things you’ll want to consider:
Image Source: Giphy
- The colors in the photo: This includes the overall tone of the photo, as well as any specific colors that you want to highlight.
- A Clear Call-To-Action: If you want people to take a specific action (such as buying a product or signing up for a service), make sure your photo includes a clear call-to-action.
- Relevant Content: It is one of the most important aspects to consider no matter what you’re trying to promote. The photo should be relevant to the caption, hashtags, and location.
- A catchy headline: In addition to an attractive photo, you’ll also need a headline that will grab people’s attention. You can draw attention to images or videos with headlines that are direct and provide obvious benefits to your followers.
With so many great graphic design apps out there, it can be hard to know which one is right for you. We’ve outlined a few things to keep in mind when choosing an app, as well as some tips on how to enhance your photos for professional or visual appeal. By following these tips, you’ll be able to create amazing and eye-catching photos that will make your Instagram feed stand out.